ExactMetrics® is a WordPress plugin that displays data from Google Analytics to track the stats that matter so you can make decisions based on actual data. Previously known as Google Analytics Dashboard for WordPress, it was acquired by Syed Balkhi and Chris Christoff to make analytics easy for beginners.
ExactMetrics® is a registered trademark from Monster Insights, LLC.
The ExactMetrics® plugin creates an exact metrics audience report that shows you detailed info about your visitors right inside your WordPress dashboard. The plugin has over 1,000,000 downloads. Side Note: Make sure you have installed these essential plugins for your WordPress site.
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ExactMetrics® Features
Some of the ExactMetrics® features include:
- Analytics Tracking
- Custom Reports
- Integration
- Detailed Audience Demographics
- Affiliate Link Tracking
- File Tracking
- Enhanced Link Attribution
Let's outline the features and some of their capabilities.
Analytical Tracking
The ExactMetrics® Google Analytics plugin, formerly known as Google Analytics Dashboard for WordPress, makes it easy to connect from your WordPress site to the most popular web analytics tool on the web.
By using this plugin, you can take advantage of the industry standard for analytics so you can understand how your website is doing and start making data-driven decisions. If you're looking for beautiful tracking reports, then ExactMetrics® is your exact metrics plugin.
• File Download Tracking
Activate tracking for file downloads, to identify the most popular pages, countries, or ages are captured.
• Scroll Tracking
Ensure to activate the scroll tracking feature to allow you to analyze and identify points at which customers lose interest. After identification of the point, optimize your site content to capture the visitor’s attention to the end of the write-up.
• Logged-In User Tracking
The feature summarizes the client’s interaction with the site into logged in users and logged out clients. It enables accurate analysis of factors likely to affect the client’s engagement with the site.
• Category Tracking
A priceless feature that works along your sites set categories to identify the most active and popular categories to the clients.
• Author Tracking
Allows for quick analysis of most popular authors among your pool of publishers and authors. It helps prepare a plan for the remaining team on their roles to submit their peace of work for publication.
Custom Reports
• Behavior Report
The feature enables easy tracking of customers’ methods of searching on the net, the keywords used, terms used to find your site, and whether it was out of the referral.
• Real-Time Report
The custom report is well designed to identify online and offline clients within your site, their current activity within the site, and their current location.
• Content Report
Identifies content with the highest traffic over time to help you select an area to concentrate on while coming up with content to attract more clients to the site.
Integration
• Gravity Forms
Form tracking feature that reports an accurate statistic on the number of clients who have viewed and finalized your forms.
• e-Commerce Tracking
Relates to a feature that helps track e-Commerce activity for subscribed clients in terms of the number of transactions, total value of the stock, conversion rates among other functions. The overall task falls under the Woocommerce feature.
Pros and Cons of ExactMetrics® Plugin
Advantages of ExactMetrics® Universal Analytics
- Advanced Site Tracking
It enables quick site tracking in terms of activities and visits. The features are not viewable in google analytics so it's nice to have it all in one dashboard. - Comprehensive Dashboard Reports
Provides a comprehensive, all-in-one space for google analytics reports in easy to navigate and comprehend templates. Besides, a dashboard report is available for review on your site’s performance. The reports are crucial in decision making. - Analytical Insights
It provides an insight report to the business or individual with an account of the customer’s behaviors and trends. Therefore, this tracks behaviors and trends helps the business better manage customer experience to the site.
Insights are a great tool. It helps summarize customer issues while interacting with the site. Some of the issues include device non-connectivity to the site. The company may then follow up to ensure the model of the device is well configured to connect to the site in the future.
The ability of insights to summarize your customers’ age, interests, and location of origin support the businesses’ goal of sharing appropriate content and advertising to the customers.
- Seek Partnership Deals
The power to track your site visitors’ source of origin strategically places the business in a position to seek partnership deals with complimenting or competing firms. Check out for sites redirecting or referring clients to your site. Then, try to reach out to the sites to seek partnership deals with them for every client they refer to your site.
Offering discounts to clients from referrals helps maintain partnerships with existing and prospective partners.
- Improve Your Content Plan
Then, use the metrics to assess performance, most visited pages, number of visits, and the duration a client takes within the site pages.
This analysis enables for identification of popular topics within the google stats to allow the company to strategize on some of their set goals and procedures to drive your blog towards similar topics.
- Boost Revenues
Are you looking to boost revenues? Then, this e-Commerce package enables analysis of total revenue, the order value, conversion rates, and the total number of transactions.
Besides, the analysis report provides a thorough analysis of popular products within a segment or batch. Therefore, focus on popular products is emphasized while lagging products are assessed further for weakness before proceeding with re-launch or marketing campaigns.
- Google Analytics Reports Sharing
This feature allows for report downloading and sharing with other people. It protects the privacy of the site owner’s login credentials as reports are available for download to PDF then shared with respected parties.
The reports may also be shared with yourself for record-keeping purposes. Allows for setting up automatic emails to prevent frequent visits to the plugin to check for new reports.
Disadvantages
- Price
If you're just starting out, then, I recommend the PLUS plan below which is running 50% off right now. You're able to get 1 site at $99.50 per year. - Reviews
During the transfer of ownership, there was backlash when the new owners removed the “free option”.
ExactMetrics® Pricing Plans
Promotion: Get 50% Off Right Now
Agency Plan $799.50 Per Year
Click Here to Get This plan for Half Off
- WordPress Multisite Support
- Client Management
- Pro Setup Capability
- Email Summaries
- Analytics Report
Plus, all the packages below.
The Pro Plan $399.50 Per Year
If you're looking for a plan is designed to serve e-Commerce firms and aggressive businesses in need of easy to read data, then we recommend the Pro plan. The Pro plan is currently half off at $199.50 per year.
Click Here to Get This Plan at Half Off
Under the Pro Plan, you get:
- Up to 5 sites
- Easy Digital Downloads
- Google Optimization
- e-Commerce Report
- Form Conversions
- Custom Dimensions
- Author Tracking
- Category / Tags Tracking
- WooCommerce
- MemberPress
- LifterLMS
- Priority Customer Support
- All other packages under the plus plan
ExactMetrics® Plus Plan – $199.50 Per Year
A plan to support small businesses and upcoming publishers. It is considered the most affordable with a plan priced at $199. The site has a 50% discount right now, which you can pick up for $99.50 per year.
Click Here to Get the Plus Plan at Half Off
- Support of 1 Site
- Email Summaries
- Site Pages Insights
- Real-time Reports
- Access to the Publishers’ Report
- Analytics Dashboard
- Universal Tracking
- Dashboard Widget
- Date Range History
- Search Console Report
- PDF Exports
- Scroll Tracking
- Headline Analyzer
- EU Compliance
- Engagement Tracking
- File Downloads Tracking
- Enhanced Link Tracking
- Affiliate Links
The Advanced Package
If you're looking for up to 100 sites, then the advanced package is what you need. This plan will run $1399.00 but they have a 50% off promotion running right now where you can pick this up to $699 per year.
- Premium Support
- WordPress Multisite Support
- Client Management
- Tags Tracking
- SEO Score Tracking
- Google Optimize
- Author Tracking
- Logged-in User Tracking
- WooCommerce Tracking
ExactMetrics® - Exact Metrics Analytics Plugin
Summary
The team at ExactMetrics is dedicated to updating and improving the plugin. Back in February, they removed the “free” plan that created a lot of upset clients which created a ton of negative reviews. Now that the ownership has been transferred and the plugin has been updated 14 times this year, we highly recommend it. You can keep up with the updates here.
Overall
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Beginner Friendly & Easy to Use - 10/10
10/10
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Support & Fast Response - 10/10
10/10
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Quality & Accuracy - 10/10
10/10
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Variety of Features - 9.5/10
9.5/10
Pros
- Easy to Use
- Detailed Training
- Conversion Tracking
- Keyword Tracking
- Affiliate Link Tracking
- Multiple Site Management
- Page View Tracking
- Referral Source Tracking
- Time on Site Tracking
- User Interaction Tracking
- Integrates with Most Plugins
Cons
- No Free Version
- Possible Plugin Conflicts
Frequently Asked Questions About ExactMetrics and Analytics Plugin
No. ExactMetrics is the only plugin you need. If you have another analytics tool, just uninstall those to avoid duplicate tracking and skewed results.
Yes. ExactMetrics will take the place of any tracking code you have in your header. If you have Google Analytics code in your header, it may skew the results and duplicate the tracking data. Just remove your google analytics tracking from your header and uninstall the plugin before installing ExactMetrics.
WooCommerce
LifterLMS
Gravity Forms
MemberPress
Easy Digital Downloads
Click here to take advantage of ExactMetrics half off promotion that is currently going on for November 2020.
Most of our advertising is word of mouth, if you know someone who needs this review, please send this to them.
I’m looking for a simple plugin like this because the tracking info on Google is hard to read. I would love to see an example reports on how this plugin works.